a2z Newsletter (October 2013) | Subscribe | Manage Your Subscription

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Dear Reader:

A big congratulations to all show organizers whose events have been selected for the TSNN Awards as the top 25 fastest-growing shows for net square footage and top 25 fastest-growing shows for attendance! We are looking forward to meeting and interacting with you in the ChirpE Photo Booth at the 4th Annual TSNN Awards from 1-3 November 2013.

In other exciting news, we are honored to note that a2z powers more events in the TSE Gold 100 list than any other expo and conference management solution provider in the industry. By making our clients' priorities our own, and by adhering to our values, we continue to earn your trust and help you grow financially.

Thanks & Regards,
Rajiv (
@rajivj)

Press Releases

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a2z Powers More Events In TSE's Gold 100 List Than Any Other Expo & Conference Management Solution Provider
a2z also has the distinction of powering 42% of the top 50 events in the list, the ranking for which was announced on September 19, 2013 at the TSE Gold Gala Summit.

Click here to view the complete list of TSE Gold 100 Honorees.

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a2z is Eloqua Markie Finalist

a2z Named Finalist In Eloqua Markie's 2013 Awards
a2z, Inc. has been selected as a finalist in the Best Social Campaign category at the Eloqua Markie's 2013 alongside Docusign, Inc. and Twitter.

a2z has been recognized for helping many leading trade shows boost their social media reach in 2013 with its experiential social marketing solution - ChirpE Photo Booth.

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Client Success

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NSC scores BIG with ChirpE Attendee Acquisition Widget second year in a row
The National Safety Council (NSC) first leveraged the ChirpE Attendee Acquisition Widget for their annual event in 2012, receiving more than 534K views from the widget embedded on the exhibitors’ websites as well as on the event website.

This year, NSC has expanded its ROI from the widget!

The ChirpE Attendee Acquisition Widget deployed for the 2013 NSC Congress & Expo generated a total of 1.2 Million Views, 1,367 clicks to the event website and 915 clicks to the registration page.

View Infographic

TSE’s Gold 100 ChirpE Photo Booth Wows TSE Fans & Attendees
As a sponsor at the event, a2z shared the ChirpE Photo Booth with attendees over the three days of events. The photos were seen 12,046 times and reached over 5,300 people on Facebook.

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Upcoming Events

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a2z User Group | 9 December 2013 | Hilton Americas Houston - Room 337AB | 1– 5 pm
a2z will host a happy hour immediately after the meeting to facilitate informal networking among the attendees.

RSVP

Expo! Expo! IAEE's Annual Meeting & Exhibition 2013 | 11-12 December 2013 | Houston, TX 
If you are an exhibition organizer who registered on or before 19 October 2013, visit a2z’s booth number 117 on the show floor during Expo! Expo! to enter the drawing for a cool gadget giveaway!

RSVP

Recent Articles

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When Is The Best Time To Send A B2B Marketing Email?
Four email campaigns that all spanned 2-3 months and consisted of more than ten emails were compared to understand if the roll out time had an impact on ROI.

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Upgrade, Downgrade And Cancellation Tracking
UDC Management in a2z allows you, the show organizer, to track the reasons that you upgrade, downgrade or cancel an exhibitor in floor plan management.

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Sell more

How To Sell More “Stuff” When Exhibiting At A Trade Show
There are four simple secrets that exhibitors need to master, to take their booth from being effective, to being a HUGE SUCCESS!

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Integrating AddThis & Google Analytics

Integrating AddThis Share Data Into Your Google Analytics
The AddThis social analytics allow you to track how, where, and by whom your content is being shared. Here are the steps for integrating AddThis share data into your existing Google Analytics.

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Webinar tips

Keys To Presenting An Effective Webinar
Teaching online can present a number of challenges. Get useful tips on how to connect with the audience and understand what information they need.

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Prevent fatigue

How To Prevent Fatigue While Working An Event
One thing that affects everyone who exhibits or attends a trade show or event is fatigue. Here are tips to help keep your body and feet more comfortable.

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Social media enagagement

Using Social Media To Engage Your Event Audience
With just a little effort social media can help event managers to grow and deepen relationships with current and potential exhibitors and attendees.

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Multi-genrational

Management Metamorphosis: Managing Multiple Generations
Struggling to cope with multigenerational differences at your workplace? Here are some useful tips to help you.

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IAEE Expo! Expo! logo

Why Expo! Expo! Is A Great Event To Attend
It is a stellar industry event that exposition managers can attend and learn about how to improve their own events.

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Top 5 digital trends to watch

Top 5 Digital Advertising Trends to Watch
We reviewed the most important studies released recently to create this list of the top five digital advertising trends all savvy marketers should stay focused on.

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Tracking outbound links

Tracking Outbound Links In 4 Easy Steps
Adding event tracking Javascript code to outbound links is a nifty way of tracking outbound links to third party websites from your website.

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SEO reports in Google Analytics

Are You Neglecting The Search Engine Optimization Reports in Google Analytics?
Search Engine Optimization (SEO) reports provide information about Google Web Search queries returning URL results from your site.

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