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a2z is proud and happy
to welcome the following clients on board, and we look forward to helping them with their events. |
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Are you planning on attending IAEE
Expo! Expo! in Las Vegas in December? At a2z, we are busy
preparing for the event. We will start the week with our User
Group meeting on December 5th from 1 pm - 5 pm at the Las Vegas
Hilton. Then on Wednesday, December 7, 2011 we will be unveiling
some exciting innovations at the Expo! Expo! show floor,
including our latest interactive Event Map and new mobile apps,
all designed to make it easy for attendees to plan for the show.
You will not miss a2z team members
in our red and black attire. Watch out for our cool shoes
(cannot disclose too much about the shoes yet) at Expo! Expo!.
Come and visit us at our booth #613 to check out
some of the latest solutions and enter one of our several prize
drawings.
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Regards,
Rajiv
(@rajivj)
CEO and President
a2z, Inc. |
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| The International Association of
Amusement Parks and Attractions (IAAPA) used to run a “war room”
complete with lots of personnel, computers, and screens for the
two-day booth space draw they held prior to its annual event.
a2z worked closely with IAAPA to understand their processes,
identify problem areas and provide a floor plan solution to help
them work more effectively. Now the space draw is automated and
orderly, with the flexibility for some of their other shows to
follow a more portable, and exhibitor-friendly process using
iPads(tm) to bring the point of sale to the show floor. |
| With a 60% increase in on site sales for their Singapore
show, Pete Barto, Vice President, Exhibitor Marketing and Sales is very happy. “We are only a year removed from a giant grease board floor plan and wax pencil. The transition was seamless and the results were substantial. Our transfer to a2z has changed the way we do everything. a2z has led this charge.” |
| Read the full
IAAPA Case study
on the a2z website. |
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| Have you participated in any Tweet Chats? They are the source of great idea generation – and it’s FREE. |
| Here at a2z, the first Wednesday of every month at 12:30 p.m. ET, our chat (#a2zusergroup) is moderated by Dave Lutz of Velvet Chainsaw. We always keep the topic and save the date updated on our
Tweet Chat page. Archives of our great discussions with our friends and clients
are also posted on the website. If you have a specific question relevant to the next chat, or a topic to suggest, submit
it in advance using the quick form on this page. You don’t have to be a client or an
a2z user to participate. Just jump in and participate or “listen
in” by following our hashtag each month. |
| Recently, we had a chat about videos and how people were using it. With 40% of last year’s global internet traffic being video consumption (and a forecast of 90% + by 2014), it’s something we all need to be thinking about. Many great ideas and links were shared on how folks are using videos
as promotional tools. Here’s a summarized list: |
- FAQs
- How-to
- Show dailies
- Testimonials
- Exhibitor updates (freight tips, etc.)
- Promote exhibitor videos
- Flash Mobs
- Event promos (time lapse, on the floor interviews, etc.)
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Check out EXPO Magazine's recent
great article entitled “What’s a Tweet Chat and Why Should I Care” with great insight into how the Events Industry is using this new way of building community. |
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Android App
a2z is excited to announce our
mobile event application for expos & events is now available for
the Android™. From a single location and device, event visitors can
access session and speaker info, show floor maps, exhibitor
list and centralized twitter feeds. Users can select sessions
as well as exhibitors they most want to visit and build a
personal event plan. The app allows them to easily navigate the
show floor map with easy pinch and zoom navigation. Check out our
press release here. |
Webinars
Have you
seen the new and improved training webinar page? Classes from
the a2z education department are always
posted on the a2z website. We’d like to hear from you… what
subject would you like to see covered in an upcoming training
session? Take our quick survey to let us know.
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Upcoming Events
a2z will be at the following
upcoming events:
EIBTM
Nov. 29-Dec. 1, 2011
Fira Gran Via - Stand O210
Barcelona, Spain
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a2z User Group
Dec. 5, 2011
Las Vegas Hilton
Las Vegas, NV |
IAEE’s Expo! Expo!
Dec. 6-8, 2011
Booth# 613
Las Vegas, NV
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