a2z Announces ChirpE® Attendee Acquisition Widget
FOR IMMEDIATE RELEASE: 01/10/2012

a2z, Inc., an event marketing and management software solution provider, has launched a new module for attendee acquisition that is an easy way for trade show organizers to build a promotional audience and attract new attendees with a branded exhibitor tool.

The ChirpE attendee acquisition widget is a simple, plug-and-play component that enables exhibitors to promote their participation at your event from their own websites, quickly and easily. It is branded for each event and appears as a simple snippet of dynamically generated code.

The widget is the latest addition to a2z’s interactive offerings. Viewers of the widget can add the exhibitor to their personalized expo plan without leaving the exhibitor’s website. Plus the registration button invites them to quickly register for your event with the click of a button. Show organizers also get easy access to detailed reports that track the widget usage.

“I was extremely pleased with the feedback and enthusiasm we got from our prototype that we showed at Expo! Expo! in Las Vegas, NV, in December,” said president Rajiv Jain.

About a2z, Inc. (www.a2zinc.net)

a2z, Inc. provides powerful web-based solutions that help increase and accelerate exposition booth sales. Our clients also realize improved productivity in back office processes and communications with their membership, seamless integration with their AMS, CRM and financial databases, and an improved event website for their attendees and exhibitors. a2z has developed three platforms as one integrated solution to help save money and enhance attendee and exhibitor satisfaction: Expo & Conference Management, Networking & Lead Management and Mobile & Social Media. a2z’s solutions power more than 700 events and dozens of the Top 200 shows.