FOR IMMEDIATE RELEASE
March 6, 2001
Manager of Marketing and PR
Announcing a2zShow First Step™
NOTE: FIRST STEP NO LONGER AVAILABLE.
Columbia, MD --a2z, Inc. today unveiled a2zShow First Step™, a new economical
way to put trade shows online.
According to a survey in the November/ December issue of Expo magazine, the
average amount spent on show websites in the year 2000 was $89,000. In
contrast, a website powered by a2zShow First Step™ with a dynamic floor plan
for a 600 exhibitor show would be only $19,495. To power a website with
a2zShow First Step™, development, setup, and up to one year of maintenance and
hosting is $2,495; the licensing fee is $25 per exhibitor; and the optional
dynamic floor plan is an additional $2,000.
The new package includes a web-based application that helps trade show
organizers manage and
market their events. a2zShow First Step™ includes: a web interface for
managing the content of an event website, a built-in search engine for finding
exhibitors and products, and online booths where exhibitors may display their
contact and product information. Show organizers may optionally choose to
include an interactive floor plan that can be modified in real-time.
“We wanted to develop an affordable product so more non-profits and others with
smaller web budgets could put their shows online,” said Rajiv Jain, president
of a2z, Inc. “By doing so they can drive more attendees to their live events,
extend the life of each event, make them accessible to anyone around the globe,
and increase the bottom line profitability of their shows. More and more trade
shows are offering online booths to exhibitors-- it is a great marketing
opportunity and exhibitors are beginning to expect this option. a2zShow First
Step™ is what will help show organizers stay competitive.”
Besides being economical, a2zShow First Step™ can also be delivered quickly--
in as little as two weeks from the time a client provides the basic content.
For more information about a2zShow First Step™, visit http://www.a2zShow.com.
About a2z, Inc.
a2z, Inc. provides web-based solutions to trade organizations, helping them to
better serve their industry, improve their customer relationship management,
and increase their bottom-line profitability. Their core products are used to
create, market, and manage online events and virtual classrooms. For more
info, visit http://www.a2zinc.net