a2z Newsletter (March 2014)
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Dear Reader:

At a2z, it is a huge satisfaction for us to provide world-class mobile and social marketing solutions to help event organizers bring a new customer-centric focus to their events; and empower event participants to meet their business objectives faster than ever.

At Expo! Expo! 2013, hundreds of attendees visited the ChirpE-powered photo booths in numerous partner locations, sharing their photos on Facebook in real-time. The 632 photos clicked during this fun gaming experience engaged a total of 11,872 people on Facebook between December 7-22, 2013, generating a whopping 45,872 impressions in the process!

Thanks & Regards,
Rajiv (

In this issue:
  Client Success
  News & Articles
a2z User Group
Industry Events
  New Clients
Client Success

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"We recommend a2z as a strategic partner in our tradeshow management and growth. The mobile app has been a huge factor in our success."
Beth Ellis, Executive Director, NECA Convention and Exposition

What began in 2012 as a move to keep pace with technology became an event “lifesaver” for staff and attendees when unforeseen circumstances threatened to derail NECA 2013.

View Case Study

Net savings from eliminating the printed directory: $20,000
Graybar extended sponsorship to 3
events in 2013
Updates, News & Articles

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Are Your Exhibitors Driving Enough Traffic To Your Event?
According to a report published by the Center for Exhibition Industry Research, the No. 1 reason attendees decide to go to a specific show is through someone they know or by word of mouth.

How Exhibitors Can Leverage Their eBooth Before, During, And After Your Event
The online eBooth is an easy to use, yet powerful, tool for reaching and engaging attendees and it only takes minutes to set-up.

Exposition And Conference Management Simplified
Often times we see event managers struggling with having to manage their data in multiple systems that do not talk to each other, creating a lot of frustration and extra work for their team.

The New Calendar View
Our latest update is on the Conference Calendar view. The new layout makes it easier for users to search for pertinent information, and build their plan.

The Rise Of Visual Storytelling In Marketing
Today, there is a fundamental shift towards simplifying the method of delivery without losing the richness of information.

Samsung’s Product Placement Can Teach Us A Thing Or Two About Boosting Event Sponsorship
Yes, the exhibit floor is designed for product demos, but the exhibitor is at the will of the attendee.

ChirpE Scavenger Hunt Engages Thousands Of People On Leading Social Media During and After IAEE's Expo! Expo! 2013
The 632 photos engaged a total of 11,872 people, generating 45,872 impressions on Facebook.

a2z User Group Meetings

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a2z User Group Meeting | Chicago, IL | 3 June 2014
Join us for a full day of lively learning sessions at the Hotel Monaco Chicago, followed by a Happy Hour. Space is limited. RSVP today.
a2z User Group Meeting | Washington, DC | 17 June 2014
Prefer to meet us in Washington, DC? Learn more about our solutions and network with your peers through the day, including during the Happy Hour. Again, seats are limited. Save yours now!
Industry Events

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Rising Star Awards | ExpoNext Conference | 27 June 2014
Deadline for nominations is 25 April 2014. The award honors movers and shakers aged 30 and under who have had a major impact in their field.

ASAE Springtime Expo | 15 May 2014
Whether you’re just starting out in the meetings industry, an established meeting professional, or your role occasionally involves meeting planning, the 2014 Springtime Expo is the place for you!

ECEF 2014 I 28 May 2014
For one day each year, ECEF gathers the leaders of the exhibition and convention industry to explore new ways to increase revenue and keep events relevant.

a2z Welcomes New Clients

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