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a2z, Inc. - Event Management and Marketing Software That Works

April 2013

In this issue

User Groups
Case Study
New Clients

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Dear Reader

Attendees at the March WorkshopWith each edition of our monthly newsletter, we strive to bring you the latest news at a2z along with timely and useful tips. We are honored to receive the Best Technology Online Newsletter Campaign Award in the 2013 Internet Advertising Competition (IAC).

We enjoyed interacting with the participants at our March Workshop on Digital Design, Marketing & SEO. We now look forward to reconnecting with many of you at the user groups in Dallas, Chicago and Washington DC.

a2z will also be exhibiting at ASAE Springtime in Booth 3004 and featuring ChirpE Photo Booth. Stop by and visit us for a $5 Starbucks gift and a chance to win our surprise grand prize!

I would like to take this opportunity to remind you that on-demand webinars are available for free to all our clients. Team a2z is here to help facilitate success for you and your organization.

Rajiv (


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Internet Advertising Competition Award

a2z, Inc. wins the Internet Advertising Competition Award

The Internet Advertising Competition honors excellence in online marketing. Entries were judged on seven criteria: creativity, innovation, impact, design, copywriting, use of the medium and memorability. This year’s winners included Biggs|Gilmore, Cartoon Network and TVGla.

Learn more


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The agenda for the upcoming a2z user groups is now available a2z user group

If you have registered to attend one of the three upcoming a2z user groups, please click here to view the agenda.

If you would like to register, please click here to fill out a 2-minute form.

Dallas User Group

Tuesday, April 30th

Chicago User Group

Thursday, May 2nd

DC User Group

Thursday, May 23rd


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exhibitors added their company profile
emails exchanged between attendees and exhibitors

IBEX Uses networkNow! to Support Exhibitors Without Overloading Attendees

Like many industries, boatbuilding was negatively impacted by the economic recession, and like many trade show organizers, the National Marine Manufacturers Association and Professional BoatBuilder Magazine - the organizations that produce IBEX - were concerned about offering exhibitors more support without compromising the strong relationships they maintained with attendees.

a2z’s white-label networking and lead management platform, networkNow! offered IBEX the perfect solution. Marketed to exhibitors and attendees as myIBEX, networkNow! allowed exhibitors to contact attendees and set appointments via blind emails.

Learn more


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Marketing and sales strategy for
selling sponsorships successfully

Marketing and sales strategy

Selling sponsorships is no easy task. Potential sponsors do not want to be sold. They want to be informed so they can make the best decision for them.

Collaborating through Web Services

Collaborating through Web Services

Having a wide range of options is great, but you are often left with the challenge of integrating data from disparate systems to provide a seamless experience to you users.

Four emerging technology
trends to watch out for

Four emerging tech trends

Four technology trends that have generated a lot of buzz in the first quarter of 2013 and have fired the imaginations of a critical mass of people to enter the mainstream.

5 tips for optimizing your event
emails for mobile devices

 5 tips for optimizing your emails for mobile

Every mobile device handles email rendering a little differently, but these five tips can help you to deliver a more engaging email to most of your audience.

Do you keep up with what’s new?

what's new

a2z releases updates to our software system about once a quarter to keep it robust. Here is an update on some of the new and improved features.

ChirpE Photo Booth reporting
live from EXHIBITOR 2013


In a matter of 4 hours, more than 130 people used the ChirpE Photo Booth solution in a2z's booth at the event, sharing why they love the Exhibitor Show 2013.

How Important Is the Subject Line in Your E-mail Newsletters?

subject line in email

When designing e-mail newsletters, content and layout tend to get the most attention. But, are you giving enough thought to your subject line?

Big Data and What It Means (Part 1)

Big Data - part 1

Trillions of transactions on the Internet are providing organizations across the globe an unprecedented opportunity to analyze this 'big data'.

Big Data and What It Means (Part 2)

Big Data - part 2

Some examples which illustrate how varied organizations are using Big Data techniques to improve critical aspects of their projects..


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A. Fassano & Company American Staffing Association goodwill Industries International, Inc.
Swim Collective National Auto Auction Asssociation Media Edge

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